MSN Search Is in Free Fall
MSN Search (or Live Search, or whatever they call it this month) now accounts for under 6% of my search engine traffic. In fact, even this is overstated, because it includes all links from “unknown search engines.
Google accounts for 68% to 91% of my search engine traffic, depending upon the site.
My sites are all #1-ranked for their primary search phrases. My site content is highly diversified (video games, Palm image software, and investment newsletters). The implication is that my results are representative of search traffic generally. It implies strongly that Microsoft’s share of search traffic has fallen dramatically (more than half) in the past year.
This may explain their desperation to attract advertisers.
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